A company that sells herbal health products online approached us with regard to search engine optimisation (SEO). We spent time analysing their website and marketplace, then discussed with them the skills of both their in-house team and web designers / developers to whom they outsourced work. Then, we constructed a campaign aimed at achieving their goals of attracting more qualified users and increasing the volume of product sold through their website.

Our concise analysis clearly showed that the potentially costly service our client thought they needed - practically amounting to a total site overhaul - was not, in fact, anywhere near what we believed they required in order to achieve their aims. Consequently, we assured them that their project spend would be much less than they had anticipated!

Following our campaign proposal, we provided consultancy sessions for their web designers, set up PPC (Pay per Click) accounts and managed a PPC campaign for this client. We then analysed the traffic to their website and arranged further consultancy sessions with their design team with the express intention of increasing conversion rates yet further.

Finally, we suggested to our client that they employ the use of our greatly skilled in-house copywriters to rewrite certain ‘flat’ pages of their site and to add further content. Once this part of our service was complete, so was the project – a classic example of our bespoke service.

Contact us NOW to see how Webplacing’s bespoke service can dramatically help your online business!